FARM TO FORK

Agency — Epsilon
Role — Associate Creative Director
Partner — David Shih, Copywriter
Videography — Vita Brevis Films
Photographer — Skylar Neilson
Stylists — Kelly Oshiro and Kelly Allison (Bon Appetit)
Editing — The Mill, Chicago

Creative directed and designed a brand new brand — shot at Worth Farms & Casaca Vineyards in Central Valley, California, where Farm to Fork's tomatoes were in harvest. We shot a brand film, content library & campaign for the product launch for a new sauce from the makers of Ragu and Bertolli. I designed the brand from the ground up (no pun intended) utilizing their already established logo and packaging design to extend into brand collateral, brand guidelines and website design.