LEVI'S


AGENCY: WUNDERMAN
ROLE: SENIOR DESIGNER
CD: BOB LUKASIK
PHOTOGRAPHER/VIDEOGRAPHER: LANCE ACORD
YEAR: 2012


I worked with Chicago/NY art director legend Colin Metcalf and multi-talented Creative Director Bob Lukasik to redesign the site for Dockers.com & then was asked to help design the global launch of Levis.com and the "Go Forth" ad campaign —in partnership with the CCO of Wunderman and our agency partner Wieden+Kennedy.

levis-ooh-wildpostings
Screen-Shot-2023-10-07-at-11.27.15-AM
Screen-Shot-2023-10-07-at-11.27.21-AM
LEVI STRAUSS & CO. MARKETING CAMPAIGN
Screen-Shot-2023-10-07-at-11.26.15-AM
Screen-Shot-2023-10-07-at-11.35.18-AM
richter-levis-tablet-donotpublish
richter-levis-goforthsite-home
Screen-Shot-2024-03-04-at-7.05.09-PM
Screen-Shot-2024-04-17-at-9.04.20-PM
richter-levis-screens
richter-levis-ecom-samples
richter-levis-lookbook-DONOTPUBLISH

Selected Works

AIVAProject type

Corona LightAd Campaign & Interactive

MoonbeamBranding & Packaging

SignifydVisual Identity

GemvaraContent

Levi'sDigital Design

HaierPrint & Digital

CloverPrint Design

Nature's IntentBranding, Packaging, Campaign

CaldreaContent

Del MontePhoto Styling

KitchenAidAd Campaign

Farm to ForkContent Campaign

error: Content is protected !!